Tennessee Football is dominating the conversation on social media.
According to SkullSparks this week, Tennessee Football had more engagement and interaction on the team’s Twitter account than any other team in college football this past month. And, frankly, it’s not even close.
The data shows that Tennessee’s team account, @Vol_Football, drew 5.9 million interactions in the month of October. The next closest, Michigan, drew 3.1 million. Texas followed at 2.4 million, LSU at 2.3 million, and Alabama at 2.2 million.
It’s not hard to see why Tennessee’s month was so massive after defeating three Top 25 teams and two big rivals. The Vols began the month with a road win at LSU, in which they thrashed LSU to the tune of 40-13. Tennessee then followed that up with a buzzer-beating win against then No. 3 Alabama, a homecoming blowout over UT Martin, and a dismantling of Kentucky under the Neyland Stadium lights.
College football programs generating the most interactions on official team social accounts in October 2022. https://t.co/VIP8mcG37G pic.twitter.com/ORtEty7tmY
— SkullSparks (@SkullSparks) November 1, 2022
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Tennessee’s social media team has been extra impressive this season. The Vols’ account does a terrific job of posting must-see content, and with Tennessee’s hungry fanbase waiting for each tweet, the interactions only grow.
It hasn’t just been the social media numbers, though. For every reason why Tennessee’s Twitter account has been trending upward, the same is true regarding the Vols’ television numbers.
The October game between Tennessee and Alabama was the most watched game of this rivalry at 11.557 million viewers on CBS, even peaking at 17 million viewers. The game was the most-watched game on CBS since the 2019 classic between Alabama and Joe Burrow’s LSU Tigers.
Additionally, the Tennessee-Florida game had an average of 5.571 viewers on CBS while the Tennessee-Pittsburgh game had an average of 4.5 million viewers on ESPN during week two.
Here are some of Tennessee’s most-engaging tweets from the month of October
Oct. 8 – Eating Good in Baton Rouge
All Vols in Baton Rouge.#GBO 🍊 pic.twitter.com/QGvgJAY1d2
— Tennessee Football (@Vol_Football) October 8, 2022
FIVE AND EAUX pic.twitter.com/skzwurjYV6
— Tennessee Football (@Vol_Football) October 8, 2022
Oct. 15 – What Do Elvis and Tennessee’s Goal Posts Have in Common?
THE GOALPOSTS HAVE LEFT THE BUILDING
— Tennessee Football (@Vol_Football) October 15, 2022
IT'S GOOD!!!!
IT'S GOOD!!!!
VOLS BEAT BAMA!!!!
VOLS BEAT BAMA!!!!!!!!!!!!!
— Tennessee Football (@Vol_Football) October 15, 2022
Oct. 15 – Dixieland Delight, Sheriff’s Cigar Celebration
Got a little jingle. pic.twitter.com/rPTJtDMhL5
— Tennessee Football (@Vol_Football) October 16, 2022
Legend achievement unlocked.@jalinhyatt pic.twitter.com/qrZsvLMQq1
— Tennessee Football (@Vol_Football) October 16, 2022
Oct. 16 – Goal Posts Are Expensive…
Y'all remember how we tore the goalposts down, hauled em out of Neyland and dumped em in the Tennessee River?
Yeah that was awesome.
Anywho, turns out that in order to play next week's game, we need goalposts on our field. Could y'all help us out? 🙏 https://t.co/NSMoL3SzPX
— Tennessee Football (@Vol_Football) October 16, 2022
Oct. 18 – Third Saturday Highlights
🎥 𝐓𝐡𝐞 𝐑𝐞𝐞𝐥
For the state of Tennessee#GBO 🍊 pic.twitter.com/dP3Hg7cIRF
— Tennessee Football (@Vol_Football) October 18, 2022
Oct. 29 – Dark Mode Announcement
𝗗𝗮𝗿𝗸𝗻𝗲𝘀𝘀 𝗥𝗲𝗶𝗴𝗻𝘀#GBO 🍊#DICKSHouseofSportKNX pic.twitter.com/5sUrIG6uSq
— Tennessee Football (@Vol_Football) October 25, 2022
𝘿𝘼𝙍𝙆 𝙈𝙊𝘿𝙀 𝘼𝘾𝙏𝙄𝙑𝘼𝙏𝙀𝘿#GBO 🍊 pic.twitter.com/6BHvzAeBrH
— Tennessee Football (@Vol_Football) October 25, 2022
Oct. 31 – Kentucky Meme Video, Ranked Wins
spookymemevideo.mp4#GBO 🍊 pic.twitter.com/1CisSi5RZ5
— Tennessee Football (@Vol_Football) October 31, 2022
CINCO 🖐️ pic.twitter.com/eexXGN36MX
— Tennessee Football (@Vol_Football) October 31, 2022